Weather and Climate Data for the Automotive Aftermarket
December 10, 2019
At Aftermarket Analytics we’ve built dozens of replacement rate models for companies in the Automotive Aftermarket. In nearly every instance we find automotive part category replacement rates are influenced heavily by geography. Typically we find vehicles driven in colder climates, like in the Upper Midwest or in New England, have higher replacement rates. The opposite is also true for some part categories vulnerable to extreme heat. As a result, we’ve spoken to a number of parts suppliers and distributors who are very interested in a better understanding of the relationship between climate and demand for replacement parts.
More recently, we’ve heard that unseasonably warm or cool weather patterns, perhaps related to climate change, are making it more difficult to accurately forecast demand for a number of key replacement part categories. In response, we are offering a new service in 2020 to help the industry address these concerns.
I’m pleased to announce that Aftermarket Analytics will begin offering a Climate Data Portal (CDP) service beginning in Q1 2020. Our CDP will provide historical and current climate and weather data, including temperature and precipitation normals along with recent daily precip and temp highs and lows for all key markets in the U.S. The portal will enable Category Management professionals and inventory managers to identify unusual weather patterns, calculate anomalies and quantify relationships between climate variables and location specific part sales. Data in the CDP will be updated on an ongoing basis and will be easy to manipulate, visualize and download for further analysis.
Contact me for more details!