Lesson 17: Demographics, Boom-Bust Cycles and New Construction

November 5, 2019

Review:

  • Gary Miller and Casey Edwards
    • Careers in Real Estate
    • Retirement with Real Estate investments
    • Inventory and Absorption Rate
    • National Association of Realtors Research and Statistics

Presentation:

  • Types of housing – single level
    • Motivations for buying/selling
    • Baby Boomers (1946-1964)
    • Gen X (1965-1979)
    • Millennial (1980-2000)
    • Gen Z ? (after 2000)
  • Demographics in Commercial/Retail Site Selection
    • Customer Profile – age, gender, race, income, education
    • Target Marketing
    • Trade Area analysis
      • Sales by geography
      • Competitive analysis
    • Supportable Stores Analysis
    • Market Deployment Optimization
  • Harry Dent
    • Spending by age cohort
    • Housing preferences by age cohort
    • Economic forecasting using theories of cycles
    • Publishes/Promotes Sensationalism
  • Boom Bust Cycles in Real Estate
  • New Construction
    • US data
      • 1960
        • pop 180M
        • starts 1.25M
        • rate 7.0 per thousand
      • 1990
        • pop 250M
        • starts 1.19M
        • rate 4.8 per thousand
      • 2010
        • pop 309M
        • starts 587k
        • rate 1.9 per thousand
    • Pueblo data
      • 1990
        • pop 123k
        • starts 191
        • rate 1.55 per thousand
      • 2010
        • pop 160k
        • starts 213
        • rate 1.33 per thousand

Justin

Justin Holman is CEO of Aftermarket Analytics, where he leads efforts to develop cutting edge sales forecasting and inventory optimization technology for the Automotive Aftermarket. Prior to joining Aftermarket Analytics, Justin managed corporate consulting for the Strategy & Analytics division at MapInfo Corporation, leading major projects for retail clients including The Home Depot, Darden Restaurants, Bridgestone-Firestone, Sainsbury’s and New York & Company. Before that, Justin served as Vice President of Software Development at LogicTools, now part of IBM's supply chain application software group. Justin holds a B.A. from Claremont McKenna College, a Ph.D. from the University of Oregon and an Executive Management certificate from Northwestern University's Kellogg School of Management.

Leave a Reply